PLR vs MRR vs Resell Rights: What Changes?

PLR, MRR and resell rights describe different permission structures. The labels are useful shorthand, but the actual license still controls.

Private label rights

PLR often allows a broader range of editing and branding, though the exact permissions vary.

Master resale rights

MRR commonly allows resale and may allow buyers to pass certain resale rights onward. Check the individual terms.

Resell rights

Standard resell rights may allow you to sell the product without granting your customer the same resale permissions.

Use the license, not assumptions

Do not base a commercial decision on the acronym alone. Read the supplied terms and preserve a copy.